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MarketingProfs.com > Storytelling for Leaders
Posted by Mike Boyink
As Judy Wicks, founder, president, and matre’d; of Philadelphia’s White Dog Cafe so eloquently says, “People in our society hunger…to share their values, to enjoy a sense of community, and to be part of something that is larger than themselves.”
http://www.marketingprofs.com/4/clark1.asp
A few good take-aways in this article…
First, how sad that this article comes out of the business world. It really speaks to our culture that people have to look for community, values, and a sense of belonging from their jobs. A reciepe for disappointment, I think, as the basis for that whole relationship is only based on dollars and cents, and the moment your position crosses the column from black to red it doesn’t matter what kind of community you were part of, you’re gone.
The latter part of the article (where I grabbed the quote from) really reminded me of our “high-touch” discussion a few weeks back.
The first part of the article is about storytelling (which we touched on this past Sunday) and reminded me that one of the primary goals I have for this website is to provide a place to tell, respond to, and archive stories that are important to us as Christians, and as Manna. It’s in those stories that we see God at work first hand. It’s those stories that people not involved in a church want to hear.